Most people don’t ask themselves the right questions when they start their online businesses

Using a gross over simplification, people come from one of two points of view when they are considering doing business on line:

They want to make money to pay the bills and/or escape their jobs
They want to tell a wider audience about the services they provide

Continuing to indulge my mood for grossly over simplifying:
Many people in [...]

Why do you want to start an online business?

Some people would answer this by saying…to make money of course, what else.
Others would talk about how they want to bring their service to the world and can use the internet to reach out.
Both types of people would do well to spend more time pondering the question.
Why you start the business may not be directly [...]