Complaining as a misguided creative act

We’ve been going through a heat wave, and of course some people have been complaining, even though we waited a long time this year for summer weather.
Most of us know that complaining is not the most evolved behavior we could have.
Yet it’s quite tempting to do because it provides some kind of emotional relief; it’s [...]

Marketing through being rather than doing

One of my colleagues also attended Baeth Davis’s Life Purpose Summit last week and like most people attending live events, she wanted to make some connections that would benefit her business.
She had been to a number of other events in the past and hadn’t made the impact she had hoped, so she was finding herself [...]

Being of Service Has a Dark Side

Are you the sweetheart that friends can always count on?
 Do you give 100% and more to your clients?
 Then you should be rich in goodwill, a very valuable asset. (Not that you were being helpful and giving for that reason of course),
 What if I told you that you might have created some problems as a result [...]

Client satisfaction: it’s not just what you do it’s how you do it

And by “how”, I don’t mean just the mechanics or tactics.
Those are important; as we’ve learned many times over, the devil is in the details.
The most important “how”, however, is your intention.
If you are providing a service to a client and consciously intend to extend a positive energy with it (such as reassurance, respect or [...]