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Learning from a lost dog

A lot of my lessons seem to come in a “4 legs and fur” package and I had one today that applies to all of us.

I saw my cat panic all of a sudden and looked to see what triggered him. Running through the trees in the back yard was a flash of golden fur; a dog that was going full tilt.

So I made sure both cats were in and didn’t think much of it. A dog running through is not unusual since I live in an area that doesn’t allow fences in order to keep the look and feel of the native woods.

A few minutes later I went on the side deck to start the barbecue, and the dog was standing at the bottom of the deck looking bewildered.

We talked with him in a soft voice to communicate with him but his growl prevented us from trying to approach him to check his name tag; then he took off again like a rocket.

Very likely he had escaped the care of some vacationers in the area and was scared not only because he was away from his family, but also because he was disoriented in foreign territory.

I am still worried about him and would have loved to help him…but couldn’t. He was too aggressive in his fear and kept away from him the very people that could have saved him.

Now you and I may not growl at people when we’re worried about our future or can’t get our bearings, but we may still be keeping people away from us because we constrict our energy and emit the scent of fear.

After all, haven’t you always heard that dogs can “smell” fear in someone? We humans have the same capacity, but we might not be as conscious of it; we just know that we want to stay away from someone without knowing why.

So my furry marketing lesson this time is: Actively observe whether I’m being affected by fear and deal with it even if I think it’s minor. Otherwise I might keep people away from me, including clients.

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