"By combining Hand Analysis with her other tools, Helene has an incredible ability to help you discover your deepest self in order for you to move forward in your life. Her many years of business experience add a perfect complement to mentoring her clients to success"
starting your business
Your work should be profitable and meaningful; you should succeed by being yourself; and doing so shouldn’t feel lonely and hard. That’s what I’m here to help you do.
Hello there. My name is Helene Desruisseaux (“Desrusso”), and I’m a bridge between business and spirit. By spirit, I mean both Your spirit, who you really are, and Spirit, your source of inspiration and strength, whatever that is for you.
My work helps you:
Make sure your work is compatible with your true nature; your life purpose, [...]
I just want to do my work and hate this stuff about selling and money
I just had a conversation that may sound really familiar to you. This fantastic, talented, big-hearted healer was saying: “I just want to do my healing and spiritual work and hate all this stuff about selling and money!”
Don’t you resonate? I sure do; even though I’m really good at helping other people with their [...]
The main reason people don’t leave their jobs to start a business
I would have thought it would be either because they:
Don’t think they can afford it
Need the benefits
Don’t have an idea for a business
Don’t know what to do
Are scared to fail
Are worried about other people’s opinions (their families’, mainly)
Those are all valid reasons. I had the delightful opportunity to interview Valerie Young, an experienced “out-of-the-box” career [...]
The real reason coaches and heart-based service providers have a hard time making enough money – Part 3
So far, I’ve talked about:
The apparent reasons that may be true enough but aren’t the real cause of coaches’ lack of success.
Three related reasons that relate to marketing fundamentals
Three mindset reasons
Now it’s time to talk about the seventh and last reason why coaches and other spiritual entrepreneurs don’t make enough money.
Coaches’ work is quite personalized [...]
The real reason coaches and heart-based service providers have a hard time making enough money – Part 2
Part 1 of this topic talked about how coaches and spiritual entrepreneurs need to showcase their practical value to their target market instead of being vague, which by definition means non-urgent.
Here I’d like to cover three more reasons why coaches, holistic practitioners and spiritual entrepreneurs often have a hard time being as successful as they [...]
The real reasons coaches & heart-based service providers have a hard time making enough money – Part 1
In the previous post I listed some of the usual reasons coaches give for having too small an income.
One of them was that people aren’t willing to spend on coaching in this economy, considering it personal development that can wait for easier cash-flow times.
That’s true enough, but only if the following 3 conditions:
Coaches are offering [...]
The best way to stretch your comfort zone
At yoga class today, I heard something that reminded me of what new entrepreneurs go through.
We were doing an exercise that was designed to open up our hip joints. First, we went through a movement that contracted the same muscles that we would stretch a moment later.
The instructor said that the joints would be willing [...]
Another reason to stick to a niche: it gives you freedom
That might strike you as a little counter-intuitive. After all, a lot of people resist the idea of concentrating on a business niche because they don’t want to miss out on all the other great business prospects out there.
Some also worry that they might run out of ideas in that “restricted” subject area, or that [...]
How to make money from your unconscious competence
Most of us underestimate ourselves. We take for granted our natural gifts because they are, well, natural, so we don’t have to think much about it when we do “our thing”.
Not only that, we think that no one would pay us for doing such a simple thing.
Do you recognize yourself here? Spend a few minutes [...]
The dance between long-term and short-term goals
Too Short
Have you ever had the experience of being really busy all day and at the end of it, wondering what the heck you accomplished?
Or of getting the job done by being really focused for days/weeks/months or even years, then taking a step back at the end of it all and realizing that you would [...]