"By combining Hand Analysis with her other tools, Helene has an incredible ability to help you discover your deepest self in order for you to move forward in your life. Her many years of business experience add a perfect complement to mentoring her clients to success"
Marketing
I just want to do my work and hate this stuff about selling and money
I just had a conversation that may sound really familiar to you. This fantastic, talented, big-hearted healer was saying: “I just want to do my healing and spiritual work and hate all this stuff about selling and money!”
Don’t you resonate? I sure do; even though I’m really good at helping other people with their [...]
Denise Wakeman shares some thoughts about being an introvert running a successful online business
For those who don’t know her, Denise Wakeman is a well-respected internet marketing strategist and co-founder of the Blog Squad. She graciously accepted to be interviewed last week on her take on sensitive people having businesses online, and it was a fun conversation.
She had never looked the topic of “sensitive people in business” before but [...]
The Apparent Reasons Coaches & Heart-Based Service Providers Have A Hard Time Making Enough Money
I bet you can recognize most of these:
In this economy, fewer people are willing to invest in personal development
People want a quick fix
There are too many coaches
It takes a lot of educating for people to “get” what coaching can do
I’m sure you can add a few more to the list, but that’s a good [...]
Speak your client’s language
After the plane landed (on my way to a workshop showing holistic practitioners how to sell in a way that supports their values), the pilot made the usual “welcome and thank you for flying with us” announcement, and then he said:
“To help with the unboarding, we have requested a set of stairs aft of the plane [...]
Another reason to stick to a niche: it gives you freedom
That might strike you as a little counter-intuitive. After all, a lot of people resist the idea of concentrating on a business niche because they don’t want to miss out on all the other great business prospects out there.
Some also worry that they might run out of ideas in that “restricted” subject area, or that [...]
Learning from a lost dog
A lot of my lessons seem to come in a “4 legs and fur” package and I had one today that applies to all of us.
I saw my cat panic all of a sudden and looked to see what triggered him. Running through the trees in the back yard was a flash of golden fur; [...]
Another marketing lesson from my cat
I love animals, including my two cats, Prouch and Pounce de Leon. One of the things I love about them is how they make it clear to me what they want, then show their total delight when they get it.
Contrary to dogs, they are fed continuously, meaning that their bowls are filled with food for [...]
Marketing through being rather than doing
One of my colleagues also attended Baeth Davis’s Life Purpose Summit last week and like most people attending live events, she wanted to make some connections that would benefit her business.
She had been to a number of other events in the past and hadn’t made the impact she had hoped, so she was finding herself [...]
Are prospects really unable or unwilling to pay?
I just came back from Baeth Davis’s Life Purpose Spiritual Summit, where I had a ball with other spirit-minded entrepreneurs and learned a lot.
One of those lessons was around an issue that many of us soft-sell service providers find difficult: pricing.
If you tend to worry whether your prospects will be willing or able to pay [...]
Marketing lessons from my cat
I have been keeping the basement door closed because Pounce de Leon has been highly successful at catching chipmunks (despite a bell on his collar) and bringing them down to his territory to play. Thankfully, I have rescued most of the little critters (which makes Pounce cry as he bemoans the loss of his “playmate”, [...]