Archive for August, 2009

What am I doing here?

How often do you ask yourself that question? If you’re like most people on the planet including me, not often enough.
Most of us get carried away with our schedules, our action plans, our to-do lists. You can even get carried away by your intentions if you haven’t re-visited them lately.
How can that be; isn’t setting [...]

The difference between giving a workshop and public speaking

You’d think they are similar. After all, you’re at the front of the room talking in both instances; you need to establish credibility and rapport and have the material to keep the interest of the listeners.
Yet as an experienced trainer and workshop facilitator who knows others in that same profession, let me tell you that [...]

The real reason coaches and heart-based service providers have a hard time making enough money – Part 3

So far, I’ve talked about:

The apparent reasons that may be true enough but aren’t the real cause of coaches’ lack of success.
Three related reasons that relate to marketing fundamentals
Three mindset reasons

Now it’s time to talk about the seventh and last reason why coaches and other spiritual entrepreneurs don’t make enough money.
Coaches’ work is quite personalized [...]

The real reason coaches and heart-based service providers have a hard time making enough money – Part 2

Part 1 of this topic talked about how coaches and spiritual entrepreneurs need to showcase their practical value to their target market instead of being vague, which by definition means non-urgent.
Here I’d like to cover three more reasons why coaches, holistic practitioners and spiritual entrepreneurs often have a hard time being as successful as they [...]

The real reasons coaches & heart-based service providers have a hard time making enough money – Part 1

In the previous post I listed some of the usual reasons coaches give for having too small an income.
One of them was that people aren’t willing to spend on coaching in this economy, considering it personal development that can wait for easier cash-flow times.
That’s true enough, but only if the following 3 conditions:

Coaches are offering [...]

The Apparent Reasons Coaches & Heart-Based Service Providers Have A Hard Time Making Enough Money

I bet you can recognize most of these:

In this economy, fewer people are willing to invest in personal development
People want a quick fix
There are too many coaches
It takes a lot of educating for people to “get” what coaching can do

I’m sure you can add a few more to the list, but that’s a good [...]

Complaining as a misguided creative act

We’ve been going through a heat wave, and of course some people have been complaining, even though we waited a long time this year for summer weather.
Most of us know that complaining is not the most evolved behavior we could have.
Yet it’s quite tempting to do because it provides some kind of emotional relief; it’s [...]

Getting a handle on your desk clutter: treat yourself like a guest

I recently had a guest stay for a few days and she slept in my office which occasionally doubles as a guest room.
She marveled at how clutter-free my desk was and asked that I write a blog post on how I kept it that way.
Well…I don’t. I cleaned it up in order to give her [...]

Speak your client’s language

After the plane landed (on my way to a workshop showing holistic practitioners how to sell in a way that supports their values), the pilot made the usual “welcome and thank you for flying with us” announcement, and then he said:
“To help with the unboarding, we have requested a set of stairs aft of the plane [...]

The best way to stretch your comfort zone

At yoga class today, I heard something that reminded me of what new entrepreneurs go through.
We were doing an exercise that was designed to open up our hip joints. First, we went through a movement that contracted the same muscles that we would stretch a moment later.
The instructor said that the joints would be willing [...]